Perhaps the Single Best Demo Tip I’ve Received

Bill Balnave
4 min readSep 15, 2022
Recreation and NOT from an actual NFL game

This is for real and not hyperbole intended to draw you in.

There is a lot of advice floating around LinkedIn and the Internet about how to deliver a great solution demonstration. Make sure you tell a story. Start with what your audience thinks is most important. Always talk about value. All good stuff. I’ll reference my own contribution if you haven’t yet seen it — Great Demos Do

Bill Balnave

Half geek half sales guy wholly opinionated writer who found sales engineering and made a good living at it. Giving back to help those looking to do same.